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Podcast Episode 12

Selling a relationship - Running an agency

Guest

Andrew Armitage

Duration

53 min

Andrew Armitage from A Digital is back for a second conversation. This time, the focus is on what it actually takes to run an agency over the long term: the pressure of keeping a team busy, the roller coaster of leads that arrive all at once and then disappear, work-life balance, and the growing challenge of competing in a market squeezed between Squarespace and enterprise platforms.

Andrew also talks about AI, content strategy, and why he believes digital is never done — a website is like a garden, and the hard work starts after launch.

 

Thomas Sausen

Web Developer

Self-employed web developer from Germany who started with WordPress websites in 2005, then moved to ExpressionEngine and lost his heart to Craft CMS in 2013. As the founder of Craftentries, he has been covering the Craft ecosystem since 2015.